Hispanics In The Boardroom: Glass Ceiling Or Foggy Windshield?

Aug 01, 2016 / By César Melgoza

This article originally appeared in The Huffington Post.   We all know about glass ceilings as the deceiving transparency of moving into the upper ranks of a corporation by members of under-represented groups. We don’t often think of that barrier as a detriment to an enterprise’s long-term success and value. We tend to think of [...]

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3 Secrets to Finding High-Growth Consumer Groups

Jun 06, 2016 / By César Melgoza

This blog post originally appeared in Entrepreneur. Every marketer is looking to capture the interest and spending dollars of the consumers who promise the highest and longest term growth. What characteristics define such consumers? To begin, their incomes are steadily growing, their population sizes must be rising and the amount that they spend on an [...]

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